Business Blogging: The What and The Why

In the last blog, we discussed how every step that man took out of his country was through content. We established the importance of content marketing in a lucid manner in many of our blogs. Today we will establish the importance of Business Blogging and what it entails for a business. Business Blogging is a …

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7 Trends in Content Marketing to look forward to

Man used to transmit messages orally when it all began after the pandora’s box opened after the discovery of fire. But the man can only speak so much, the man can only travel so much. This transmission of message was effective but slow. Man learnt writing then. The menial pages on the street were filled …

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Education : Yesterday, Today & Tomorrow

I am pretty sure our pupils dilated when we saw Guru Vasishtha teach Lord Rama and his brothers under a banyan tree. I almost got disowned by my family because I was using my phone during Ramayana but, in the education realm, the only thing that fascinates me more than the online learning is the …

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Earth Day 2020

4.54 billion years. The Earth we tread on, is 4.54 billion years old. I am sure that wherever you live, you either have a dense forest, a coastline or a mountain that you are proud of. I am proud of the coastline of Diu because I feel home there and the people of my town …

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The most Frequent and Important questions that tutors ask

“utobo? That’s an uncommon name. What does that mean?” Most of your who haven’t heard about utobo before, will have this as your first question. Q: What does utobo mean? Ans: The essence of the name utobo stands for innovation, independence, determination, courage, sincerity and activity. Isn’t it a beautiful world? A word that beautifies …

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The Stirring Weekend: Techstars Global Startup Weekend

Let’s begin this with an anecdote. It’s a story that you have heard before but probably forgot. It is a story about a farmer and his 6 children. On his death bed, the farmer called all of them for his last words. He asked the eldest child to bring a few sticks and try to …

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5 Trends that are disrupting Online Learning

Since the industrial revolution, our world has been like watching an F1 race. And those lightening fast cars are the inventions that mankind achieves through the whole time. And it is exciting, much like the F1 race. Ofcourse, there are crashes in the Grand Prix but the drivers (read ‘mankind’) have learnt from it and …

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Why do Digital Marketers fail?

Success is not just about doing the right things. It is also about knowing what you did wrong in previous steps, learning from them and not repeating them. Before we jump into the blog, it should be be clear to everyone that in business, a wrong foot can cost you a thousands of rupees but …

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Why Content Marketing?

“Content Marketing is all the Marketing that’s left.” Seth Godin said this and the world we live in keeps proving him right by consuming enormous amount of content. Over 75% of people say they read blogs on daily basis. Now, blog is just one type of content. Video content has a whole different story. Hubspot …

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The Backstage: What are Google Algorithms?

Google Algorithm is the guy that you have seen many times but know nothing about it. Before we jump on to Google Algorithms, let’s define algorithms first. Algorithms are basically a set of rules for solving a problem in finite number of steps. Say you are supposed to count by 3s from 1 to 30. …

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