Promoting your business with LinkedIn

If you are not using a free marketing tool like LinkedIn, it is basically one of the biggest startup sin you could commit. Digital Transformation is on the rise and use of various social platforms to promote products, is higher than ever. And with this pandemic on our doorstep, more and more people are active …

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Business Blogging for Beginners

We have already established the benefits of business blogging and if I have convinced your about its importance, here is a guide to get started. We have discussed about how it is important to gain leads and traffic and how it can help us rank higher, but we need to understand that business blogging is …

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Business Blogging: The What and The Why

In the last blog, we discussed how every step that man took out of his country was through content. We established the importance of content marketing in a lucid manner in many of our blogs. Today we will establish the importance of Business Blogging and what it entails for a business. Business Blogging is a …

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7 Trends in Content Marketing to look forward to

Man used to transmit messages orally when it all began after the pandora’s box opened after the discovery of fire. But the man can only speak so much, the man can only travel so much. This transmission of message was effective but slow. Man learnt writing then. The menial pages on the street were filled …

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Why do Digital Marketers fail?

Success is not just about doing the right things. It is also about knowing what you did wrong in previous steps, learning from them and not repeating them. Before we jump into the blog, it should be be clear to everyone that in business, a wrong foot can cost you a thousands of rupees but …

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Why Content Marketing?

“Content Marketing is all the Marketing that’s left.” Seth Godin said this and the world we live in keeps proving him right by consuming enormous amount of content. Over 75% of people say they read blogs on daily basis. Now, blog is just one type of content. Video content has a whole different story. Hubspot …

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The Backstage: What are Google Algorithms?

Google Algorithm is the guy that you have seen many times but know nothing about it. Before we jump on to Google Algorithms, let’s define algorithms first. Algorithms are basically a set of rules for solving a problem in finite number of steps. Say you are supposed to count by 3s from 1 to 30. …

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7 trends in Digital Marketing to look forward to

From adapting jeans to the Dalgona coffee thing, we are all subjected to the objectives of this ever evolving gala of trends. When it comes to individuality, following a trend is mostly psychological. Its about the fear of being forgotten, being lost in abyss of oblivion. But when its comes to business, its about losing …

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How will Digital Marketing revolutionize the business world?

Isn’t it hard to believe that businesses ran on barter system in ancient times? Those guy were surely good at estimating values of goods. But one thing is for sure ; barter system was only possible because the world of the newly evolved animal was really small. Different worlds were out there but for all …

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Digital Marketing – The What and The Why

1,800,000,000. Absorb this number. This is the approximate number of websites on the web. Now think of the population of the world. 7.8 billion people. It means there is 1 website for every 4 people on this mysterious globe. Do you realize the scale on which this game is played? The name of the game …

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